CINCINATTI, OH - Kroger will soon divide its current Southwest Division into two separate, interdependent supermarket divisions between Houston and Dallas.

Sources tell AndNowUKnow that Kroger announced its plan to split the division into two as part of its further growth in the region's market.

Southwest Division has reportedly seen a large margin of success in recent years, prompting the divide. Bill Breetz, current President of the now whole division, will continue to serve as the Houston Division President, overseeing operations in both Texas and Louisiana.

As we previously reported, Kroger has made significant investments in the Texas market. Now, the company has decided to build and expand on its team within the region as the next step in its growth strategy.

Kroger has not yet announced who will head up the Dallas Division, though the elected leader will reportedly report to Breetz throughout the transition period for the remainder of the fiscal 2015 year.

The Dallas Division will include store locations in both Shreveport and Alexandria, LA, while the Houston Division will encompass stores in Lake Charles, LA Some teams from Kroger will support a single division individually, while some will support both.

Stay tuned to AndNowUKnow as we continue to follow this developing story.

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