Dole Unveiling a Wearable Banana at the Tokyo Marathon



Dole Unveiling a Wearable Banana at the Tokyo Marathon



JAPAN - Step aside Apple Watch, another fruit has hit the accessory line for fitness and fashion.

Dole Japan has married produce, exercise, and technology with its new wearable Smart Banana, which will be unveiled at the annual Tokyo Marathon.

Check it out for yourself in the video below:

With sensors that are able to measure the runner’s heart rate and race time, all the company needs to do is slip the technology under the peel to give the runners something a bit unique to run with. And LED lights of course, because fashion is just as important as function.

The technology is, however, slightly cannibalistic, advising runners to eat bananas at each rest stop along the race. But if you can’t beat them, join them! The runners can eat the bananas as soon as they’ve crossed the finish line, though the jury is still out on if sensors and lights affect the taste.

Dole



Companies in this Story


Dole

Founded in Hawaii in 1851, Dole Food Company, Inc., with 2010 revenues of 6.9B, is the world's largest producer and…