Del Monte Fresh Produce Hosts Annual “Go Bananas!” Costume Giveaway With A Special 125th Anniversary Focus
CORAL GABLES, FL – It’s time to celebrate! Del Monte Fresh Produce will host its 6th annual “Go Bananas!” Halloween promotion to encourage healthy eating during the Halloween holiday and promote Del Monte® premium bananas as alternatives to traditional Halloween treats.
This year, the annual sweepstakes will have a special focus on the company’s 125th anniversary.
“After five years of going bananas and 5,000 banana costumes dispersed among fans, we are excited to bring the 'Go Bananas!' Halloween promotion back for its sixth year,” said Dennis Christou, VP Marketing N.A., in a press release. “This year we were able to reference the promotion with our anniversary, and revamped the sweepstakes’ look and feel. We’re also pleased to send an additional 125 consumers home with their own banana costume!”
The “Go Bananas!” promotion gives consumers the chance to win a branded Del Monte banana costume to wear for their Halloween festivities. The company’s contest for this milestone anniversary celebration will incorporate a series of witty, historic “Go Bananas!” videos across its social media platforms, and will also randomly award a banana costume to 1,125 Del Monte banana fans who enter online. Last year’s promotion received more than 140,000 entries and millions of impressions throughout the month of September.
With the growing movement toward clean eating and healthier lifestyles, Del Monte launched the “Go Bananas!” Halloween promotion to keep healthy treats top-of-mind while leading up to the Halloween season. For more information, visit the sweepstakes website here.
AndNowUKnow hopes everyone entering Del Monte's sweepstake ‘goes bananas’!
