ELGIN, MN - Who can say no to a sweet deal? As continuous months of inflation have led to tighter grocery budgets among consumers, Honeybear Brands is ensuring apples stay in the shopper’s cart. With its new Sweet Deal program, the supplier is helping both retailers and consumers get their hands on delicious apples at a great value.

“We continually keep our eyes on the market and look for ways to support our retail partners and their customers with programs and products to meet their current needs,” said Kristi Harris, Brand Manager. “Consumers are going to get a great eating experience at a really good value. For example, a small Gala in a bag anywhere from 2.5 lb to 5 lb at a hot price point can produce a nice boost for the category as shoppers reach for an item that they recognize as good for them and their wallets.”

The new Sweet Deal program allows retailers to provide key apple varieties at an excellent value, a press release explained. With this flexible program, Sweet Deal offerings are custom-packed in a size and spec that best meets the retailer’s need and can be delivered in a 600 lbs trial bin, providing a recognizable fresh value destination at the store level.

Sweet Deal offerings are available now for retailers and can be customized based on need and price point. To find out more, pick up the phone and contact your local Honeybear Brands representative!

For more of the latest program launches and retail strategies, stick around with ANUK.

Honeybear Brands