SpartanNash Announces Promotion of Amy McClellan to Senior Vice President and Chief Marketing Officer; Tony Sarsam Shares
GRAND RAPIDS, MI - New year, new Chief! I’d imagine SpartanNash is sporting a similar tagline this month, as the company has named a new executive. Effective immediately, Amy McClellan will be entering the role of Senior Vice President and Chief Marketing Officer and will report to President and Chief Executive Officer Tony Sarsam.
McClellan joined the retailer’s ranks in 2019 when the company acquired Martin’s Super Markets. She shows a passion for the grocery industry, which was sparked in high school when she was hired as a part-time cashier. McClellan spent 20 years with Martin’s, holding various roles with increasing responsibility including Communications Specialist, Market Research Supervisor, Loyalty and Marketing Programs Manager, Director of Marketing, Vice President of Sales and Marketing, and SVP of Retail Operations and Merchandising.
According to a press release, the new Chief played a critical role in SpartanNash’s acquisition of Martin’s, leading to her appointment as Division Vice President, Retail for SpartanNash. In March 2021, she was promoted to Vice President, Fresh Merchandising, overseeing the fresh product categories across 145 company-owned stores and 2,100 independent retail customers.
“Promoting from within is a key component of our People First culture,” said Sarsam. “Amy has brought invaluable expertise and leadership to SpartanNash, and this role is a natural progression in her career path. We look forward to implementing her creative, data-driven strategies for enhancing our retail branding, expanding our e-commerce business, and growing our total market share among primary and secondary shoppers.”
Additionally, McClellan serves on the SpartanNash Foundation Board of Trustees, the Greater South Bend, Indiana, Regional Chamber of Commerce Board of Directors, and the Ohio-based Buehler’s Fresh Foods Board of Directors. She is a two-time Top Women in Grocery Honoree (2018, 2020) and was recognized in 2019 as a “NextGen” 40 under 40 award winner.
As noted in the release, McClellan earned her undergraduate degree in Business Marketing and Advertising as well as her Master of Business Administration from Indiana University. In addition, she completed an executive certification program in strategic marketing management at the University of Chicago.
We excitedly await what’s next from SpartanNash’s newest Chief.