WENATCHEE, WA - It’s all about flavor at the CMI Orchards booth. As the supplier prepares to hit the floor at the Global Produce & Floral Show, I got in touch with Rochelle Bohm, Vice President of Marketing, to hear what’s in store for attendees.

“We’re coming in strong with the largest selection of high-flavor branded varieties and programs that don’t just boost sales—they create excitement. We’re lighting up the show with Flavogram®—our game-changer that gives customers the confidence to discover extraordinary apple flavors,” Rochelle told me. “There are two new premium pear offerings sure to get your customers excited about pears: Happy Bee® pears, which is set to bring fresh energy to your pear category with vibrant new pear packaging, as well as a fresh new look for our GEM pears—designed to catch the eye and tantalize taste buds with their irresistible appeal.”

Plus, CMI will have a regenerative product area at its booth, where showgoers can learn about the grower’s work toward a carbon-negative fruit industry. The CMI team can’t wait to network with industry peers, discover what’s new, and amplify the buzz about all the exciting innovations happening at CMI.

“We’re here to put our innovation front and center—showcasing cutting-edge farming techniques and breakthrough products developed from our relentless research into apple, pear, and cherry cultivation,” Rochelle continued. “We’re also spotlighting the premium quality of our fruit, brought to life by multi-generational orchardists who grow the freshest, highest quality fruit available. From selling tools to top varieties, CMI aims to dazzle with turnkey solutions to light produce departments on fire.”

CMI Orchards is a one-stop shop for retailers. The supplier offers one of the widest selections of varieties, game-changing innovations, and eye-popping displays that turn in-store promotions into customer magnets. Make sure to stop by booth #B1139 for a surprise guest that’ll make you say, ‘holy cow!’

I know the ANUK team will be rushing over to get a peek!