MEDELLÎN, ANTIOQUIA, COLOMBIA - Backed by 28 small and medium-sized producers, the Colombian Hass avocado industry announces the initiation of Carbon Hass Project. Climate change has been affecting Colombian agriculture with a variety of challenges, such as droughts, frosts, and new pests. As nationwide consumption increases, the Carbon Hass Project wants to challenge key industry players to identify their contribution to global warming.

“This initiative allows us to continue working to position ourselves as an environmentally sustainable sector, which stands out for its superior agricultural practices. In addition, the Colombia avocado industry promotes rural labor formalization which generates over 61,000 jobs across 16 departments and more than 250 municipalities where the fruit is cultivated,” said Katheryn Mejía Vergel, Executive Director of Corpohass, an association of producers and exporters of avocados.

The project includes 28 small and medium-sized Hass Avocado producers who have committed to adopting the project initiatives to better protect the environment for future generations.

As a release outlined, the project was born to drive change and spark conversation among conservation efforts—all with the goal of prioritizing sustainability efforts for a better tomorrow. And as Colombia positions itself in the world’s global avocado markets, this move establishes a benchmark for quality and good practices.

The participants make up over 1,600 hectares of Hass Avocado cultivation in Antíoquia, Caldas, and Risaralda, achieving the certification of 19,028 carbon credits available for sale. This announcement strengthens the industry by showcasing how sustainability remains a priority in avocado production.

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