DALLAS, TX - We are an industry of action, and the current climate is far from hindering us and our vision to impact the fresh produce space in new and dynamic ways. As communities and businesses shift operations to accommodate recent health concerns, forward-thinkers in the fresh produce industry are taking the initiative to help ease the flow of communication. DMA Solutions, for one, is now offering companies within the fresh food space a free communications consultation to thoughtfully position consumer messaging and communications during this unparalleled time.

“We understand the challenges that marketers are facing relative to their communications with the consumer,” Dan’l Mackey Almy, President and Chief Executive Officer, stated. “It would be our pleasure to assist any company within the fresh produce supply chain to help create compelling and useful information for shoppers.”

DMA shares that GlobeNewswire stated 66 percent of social media users believe their social media usage habit will increase in the event they are confined to their home due to the coronavirus (COVID-19). DMA understands that people are seeking to connect with brands they trust to find comfort and inspiration-based content that relates to their increased at-home realities. Each and every day, DMA Solutions is at the forefront of communication with consumers on behalf of fresh produce brands.

“While some companies are tempted to take a back seat and stay quiet, the reality is, fresh produce remains extremely top-of-mind for consumers,” added Almy. “Now is the time for marketers to provide helpful and clear communication through email marketing, social media, and website content to serve customers and consumers.”

With industry innovators like DMA Solutions raising the bar for fresh produce companies, the future is full of opportunities.

DMA Solutions