Frieda's Serving Up Jackfruit Samples at Fresh Summit
LOS ALAMITOS, CA - Frieda’s Specialty Produce is bringing jackfruit, the world’s largest tree fruit, to PMA Fresh Summit attendees this month. Visitors at Frieda’s booth #2830 can sample the fruit and take on the company’s challenge to “Eat One Fruit A Day That Scares You.”
“Jackfruit is a definite showstopper of tropical fruits,” said Karen Caplan, President and CEO of Frieda’s. “It has the impressive size, a unique fragrance that reminds you of Juicy Fruit® gum, and these succulent pods of sweet, yellow flesh that taste like all of your favorite tropical fruits in one perfect bite.”
This seemingly “scary-looking fruit” has a distinct flavor profile that includes hints of mango, banana, and melon when eaten fresh. As the fruit ripens, the exterior turns yellow and becomes fragrant. NPR called jackfruit “the ginormous fruit to feed the world” for its versatility, according to a press release. The seeds are also edible if boiled or roasted.
Frieda's will display other “scary fruits,” like Organic Finger Limes, Buddha’s Hands, Kiwano®, Cherimoya, Mandarinquats, and Mangosteens at its booth as well.