Lipman Family Farms Promotes Marc Danner; Celebrates Anniversary of Huron Produce Acquisition
IMMOKALEE, FL - Lipman Family Farms has much to be thankful for this year, and as we look to the changing landscape, growth is not only on the horizon for the company, but is already here. At the two-year anniversary mark of Lipman Family Farms’ acquisition of the greenhouse grower Huron Produce, the company has promoted Marc Danner as the General Manager of Protected Agriculture. Danner will take the lead in delivering on market strategies of all protected agriculture locations across Lipman in this new role.
“Our combined resources, like our fields, high-tech greenhouses, and local partnerships in key markets throughout the U.S., Canada, and Mexico allow us to best serve our customers year-round,” said Danner. “But beyond the business benefits, this acquisition brought two family-owned businesses together and made for a valuable integration.”
According to a press release, this leadership appointment reinforces the value of the Lipman-Huron integration and enables the company to better leverage its distribution network and product offerings to further meet the needs of its customers and impact the growth and evolution of Lipman Family Farms.
Lipman has solidified its geographical footprint and international presence with the addition of Canadian, Mexican, and Midwestern U.S. growing regions as a result of this acquisition.
With this development, Lipman is not only ensuring its ability to service regional markets with a more micro-focus, but also a stronger contingency plan for shifting demands and transitioning growing seasons.
Ontario, Canada-based greenhouse grower and distributor of tomatoes and vegetables Huron Produce was acquired by Lipman Family Farms in April 2018.
Lipman’s surety of supply from both Florida fields and North American greenhouses can provide confidence that there remains a consistent fresh produce supply as customers currently face unpredictable spikes in the retail and home-delivery segments.
“Protected agriculture is not immune to volatilities, and this integrated combination of hothouse and field allows us to provide a consistent, high-quality product that can meet our customers’ needs amid shifting demands,” said Shawna Dalrymple, National Sales for Suntastic.
Lipman’s long-established R&D program of producing notable proprietary varieties allows its team of researchers to expand into the hothouse category to test proprietary seeds and ultimately merge successes from the field and benefits of the protected hothouse environment.
A big congrats to Marc Danner on the new position and to Lipman Family Farms on the constant innovation!