DALLAS, TX - Walmart is trying on a new format for size and braving the realm of convenience. While the retailer is known for its giant brick-and-mortar presence, Walmart is reformatting its Sam’s Club banner to focus on convenience and products from its local community.

“Beyond the convenience and the smaller size, the other key difference will be the assortment of items we offer. This site will carry a limited number of items focused on the community,” Jamie Iannone, CEO of SamsClub.com, wrote in a blog post. “We’ll lean heavily into grocery and fresh food items such as grab-and-go meals, the consumable items members buy most frequently, and services like fast, same-day Club Pickup and delivery options that will help busy families.”

Set to open in Dallas this fall, the new 32,000-square-foot format (a quarter of the size of a regular Sam’s Club) will whittle down Sam’s Club usual product offerings from 6,000 items to 1,000-2,000 items as a means to emphasize its community.

The new store format will also be a hub for testing Walmart’s latest technology, like self-service returns, digital price tags, and Scan & Go.

“This will be smaller than a typical club—which is perfect for testing innovations in a live shopping environment. You can expect to see a new level of convenience at this facility, and the technologies we use will continue to evolve,” Iannone continued.

Will Walmart test success with its new Sam’s Club format and resize additional stores? AndNowUKnow will continue to report.

Walmart Sam's Club