Ahold's Giant-Landover Division Launching New Low Pricing Program
LANDOVER, MD – Ahold's Giant Food Division will be launching a new low-pricing initiative in order to drive sales throughout its stores this Fall.
“We are pleased to offer our customers reduced prices on thousands of fresh food and grocery items,” said Gordon Reid, President of Giant Food. “We value our customers and recognize that they have numerous options to choose from when shopping for groceries. That is why at Giant we are committed to providing our customers great quality and great prices so they see their savings stack up.”
According to a press release, in order to promote the initiative, new Bonus Buy Savings signs throughout Giant Food stores will showcase limited-time promotional savings offers. At the same time, new Low Everyday Price signs will highlight long-term price reductions on shopper's favorite products. The retailer hopes that this will make it even easier for its customers to find the best deal during their shopping trips.
In addition to its new low pricing rollout, Giant Foods is also striving to improve the shopping experience of its customers with enhanced fresh, upscale, local, and ethnic product lines, as well as new items.
To learn more about Giant Food's new price cutting campaign, check out their website for further details.
