SANTA PAULA, CA - With a heightened focus on driving strategic growth for its avocado business segment, Calavo Growers has tapped an experienced produce vet to take on a newly created role. Optimizing 15 years of food and beverage industry expertise—12 of which have been in fresh produce—the supplier has welcomed Anna Kirsch as Director of Business Development.

“I'm excited to join Calavo Growers as the Director of Business Development,” said Kirsch regarding her new role. “Given Calavo's rich history in the avocado industry and my passion for customer-centric solutions, I'm eager to advance our mission and drive Calavo’s growth in the fresh avocado category.”

Before joining Calavo, Kirsch held key positions in avocado sales and marketing at Westfalia Fruit and Avocados From Mexico. As a press release detailed, her comprehensive category knowledge, coupled with a strong network of industry contacts and a proven track record of driving revenue growth, will add tremendous value to Calavo.

Kirsch’s appointment became effective on October 15. She reports to Gordon Breschini, Vice President, Fresh Avocado Sales.

“We are thrilled to welcome Anna to the Calavo team as our new Director of Business Development,” said Breschini. “To bring someone of Anna's caliber onboard, with her deep understanding of the avocado category, extensive experience, and passion for the industry, makes her an ideal fit for this role. Anna's leadership will play a pivotal role in driving new and current relationships with our trusted partners.”

Congratulations to Anna Kirsch for taking over this newly created role!