Dole Food Company Adds Three New Chopped Salad Kits; David Austin Comments



Dole Food Company Adds Three New Chopped Salad Kits; David Austin Comments



MONTEREY, CA - Innovation has come a-knocking at the door of Dole Food Company as the provider introduced three new flavors to its DOLE® Chopped Salad Kits line.

David Austin, Vice President of Product Innovation, Dole Fresh Vegetables

“Healthy has never tasted so good! Healthy ingredients and inspiring flavors deliver Dole’s crave-able, cultural, and familiar-with-a-twist experience in every bite,” commented David Austin, Vice President of Product Innovation for Dole Fresh Vegetables.

According to a press release, the new kits are as follows:

  • DOLE Chopped Hummus Crunch Salad Kit: DOLE Romaine Lettuce, Green and Red Cabbage, and Carrots, tossed with Crispy Red Bell Peppers, Pita Chips, Tomato Basil Seasoning, and Dole’s Hummus Dressing
  • DOLE Chopped Spicy Cashew Salad Kit: DOLE Romaine Lettuce, Green and Red Cabbage, and Carrots, tossed with Crunchy Cashews, Honey Sesame Sticks, and Dole’s Spicy Cashew Dressing
  • DOLE Chopped Baja Ranch Salad Kit: DOLE Romaine Lettuce, Green and Red Cabbage, and Carrots, tossed with Crunchy Roasted Corn, Crispy Jalapeno, Shredded Cheddar Cheese, Sweet Lime Seasoning, and Dole’s Baja Ranch Dressing

For more information regarding each flavor, click here.

Dole Food Company has introduced three new flavors to its DOLE® Chopped Salad Kits line

“We continue our strategy of creating the most unique, compelling salad kit flavor varieties in the industry and then working with our retail partners to make it easy for salad consumers to shop and choose Dole,” added Austin. “These new Chopped Salad Kit flavors reflect culinary trends that deliver distinct flavor experiences consumers are seeking along with the quality and freshness they expect from Dole.”

The three new SKUs began shipping in September and have joined Dole Food Company’s refrigerated salad sets. They reflect the brand’s reputation for pairing Dole lettuces and vegetables with differentiated toppings and unique dressings to encourage shoppers toward increased vegetable consumption.

AndNowUKnow will continue to report on the latest product innovations across the industry, so stay tuned.



Companies in this Story


Dole

Founded in Hawaii in 1851, Dole Food Company, Inc., with 2010 revenues of 6.9B, is the world's largest producer and…