JANESVILLE & OREGON, WI - Not only is Hy-Vee expanding its footprint, but it is bringing a new format to a strategic market. The retailer has announced the opening of not one, but two new stores in Wisconsin. The first store to open, which features a reimagined layout that is the sixth of its kind for the retailer, is located in Janesville, and the second opened on February 7, 2023, in the city of Oregon.

The more than 97,000-square-foot store in Janesville offers a new dining experience for customers with a large, open Food Hall dining area for fast-casual dining. The store also offers amenities that the company has become known for, such as a large fresh produce area, an expanded floral department, and more. It will carry about 120,000 items, including more than 3,500 fresh produce items, 120 of which are organic.

The Janesville Hy-Vee includes all-digital shelf labels that display product information and pricing and has more than 50 TVs that feature Hy-Vee products, promotions, and services. Digital kiosks are also available for customers to order freshly prepared foods, a press release noted. The store will feature new mobile payment technology with Hy-Vee Scan & Go as well. Other amenities include Hy-Vee Aisles Online pickup and delivery.

Hy-Vee has invested more than $27 million in the community to build, furnish, and stock the grocery store, the release stated. It creates more than 631 local jobs, including 146 full-time positions.

The Oregon, WI, Hy-Vee store was formerly a Bill’s Food Center location. It features Mealtime To Go offerings, natural and organic items, and Hy-Vee Aisles Online grocery services.

For more information on the new stores, check out the press release here.

Stay tuned for more retail news from AndNowUKnow.

Hy-Vee