WASHINGTON, DC & NEWARK, DE - Women make the world go ’round. Our industry is gearing up to celebrate and spotlight the impact of women in fresh produce at the International Fresh Produce Association’s (IFPA) annual Women’s Fresh Perspectives (WFP) Conference. While the conference has officially sold out, the organization is reminding attendees that there are still many opportunities to support and participate in Women’s Fresh Perspective Portfolio experiences this year.

Brenda Necic, Key Account Manager, Pure Flavor® and Co-Chair, Women's Fresh Perspectives Committee“The draw of the Women’s Fresh Perspectives Conference is not just the personal and professional development, but the opportunity to connect with women across the entire produce and floral industry,” said Brenda Necic, Key Account Manager at Pure Flavor® and Co-Chair of the Women’s Fresh Perspectives Committee. “The broader our networks, the wider our source of ideas, solutions, and support. This event is a keystone for the industry’s work to create a more diverse and inclusive industry where everyone feels they belong.”

This year’s Women’s Fresh Perspectives Conference will be held in Orlando, Florida, from April 16–18. As the organization noted in a release, the conference is just one way members of the industry can participate and engage with the WFP portfolio, which is central to IFPA’s DEI strategy.

While the conference has officially sold out, the organization is reminding attendees that there are still many opportunities to support and participate in Women’s Fresh Perspective Portfolio experiences this year

Those who are or aren’t able to attend the event can still—and are encouraged to—participate in the following:

• The Women’s Fresh Perspectives Reception at Foodservice Conference in Monterey, California
• The Women’s Fresh Perspectives Breakfast at the IFPA Global Produce & Floral Show
• This year’s Southern Africa Conference held August 2–3 in Cape Town, South Africa, where there will be a Women’s Breakfast to bring together women across the region to network and build on the value of the conference
• Next year’s Women’s Fresh Perspectives Conference on April 7–9 2024

Kristin Wells, Director of Business Development, Food Lion“Participating in the Conference is an excellent development opportunity for women in the industry,” said Kristin Wells, Director of Business Development at Food Lion. “It is also a great way for companies to invest in their teams and in the industry as a whole. Knowing that this event is sold out is a great sign of investment from leaders and companies in creating an inclusive industry.”

The full schedule and details regarding the speakers and sessions that will be covered during the conference are available here.

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International Fresh Produce Association