PELION, SC - Building on the foundation established in 1925 by Founders (and grandparents) Walter and Ernestine Rawl, the leadership at WP Rawl has spent considerable time reflecting on their business, the foundation of the company, and how it progressed and changed over the years leading up to its centennial.

“With the help of our His Way at Work Coach, we established a dedicated group of team members that represent all areas of our business to champion living out our caring culture,” said Ashley Rawl, Vice President of Sales, Marketing, and Product Development. “This ‘Caring Team,’ along with WP Rawl leadership, will play a vital role in ensuring that our purpose and values are not just words but are represented in our daily operations. As we approach the 100^th year, our purpose and values will guide decisions and actions to ensure we remain true to the principles that have brought us this far.”

Guided by its new mission statement and purpose, “Growing fresh vegetables, our team and our business all for the Glory of God,"
the company's new core values are:

• Stewardship - To oversee, protect, and grow
• Team - People working together
• Safety - Protect from harm
• Grit - Commitment to success

“All of us and our company belong to God,” said Susan Clifton, Vice President of Accounting and Finance. “It is our desire to steward well what He has given us, to love and care for one another because He loved us first. So, we are called to servant leadership through WP Rawl for the name and glory of Jesus Christ!”

A press release shared that the company held events for team members this summer at its headquarters in Pelion, South Carolina, as well as at its remote operations in Pennsylvania and Michigan, to announce the redefined focus.

To further support the initiative, the company put an emphasis on championing the culture within the organization.

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