CASHMERE, WA - Sliced apple innovator Crunch Pak® has a new look in store for its award-wining apple rings. Launching at this year’s PMA Fresh Summit in New Orleans, the company’s latest product will get a new, clean packaging design that emphasizes the fresh product inside.

“Apple Rings may change the way people consume apples. With their unique shape, it adds variety outside of just slices,” said Megan Wade, Brand and Media Manager. “The Crunch Pak team worked hard and is excited to bring customers a new and innovating way of slicing product.”

A winner of United Fresh’s Innovation Award for Best New Fruit Product, Crunch Pak’s apple rings are circles of fresh apples with the cores removed. The rings are in three flavor options—sweet, tart, and a mixture of both—and give home cooks the option to dip, layer, use the apple slices in a recipe, or eat out right out of your hand.

Want to see the new packaging design in person? Crunch Pak will be set up at PMA Fresh Summit booth #5429 with its refreshed apple ring packaging in tow. According to a press release, the new design features clean graphics, updated usage ideas, use-by coding, and space for greater fresh product visibility.

Crunch Pak will also make available a new Foodles package featuring sliced and peeled apples, cheddar cheese, and non-GMO crackers.

Crunch Pak will be highlighted in both the Just for Kids product showcase for its Foodles and the On-the-Go Snacking showcase for its apple rings, Wade says. The company’s Apple Ring Flatbread recipe created by local New Orleans Chef Amy Sins of Langlois Restaurant has also been recognized as a finalist in this year’s PMA Fresh Summit Sensory Competition.

And Crunch Pak has more than just apple rings at its fingertips. Enter www.crunchpak.com for Snackers, Dipperz, Foodles, and oodles more innovative products.

Crunch Pak