NEWARK, DE - Do you know of someone who demonstrates passion about driving produce consumption? Now’s the time to give them the recognition they deserve! The International Fresh Produce Association (IFPA) seeks nominations of retail Vice Presidents, Directors of Produce, Sales Managers, or equivalent titles for its Retail Merchant Innovation Awards.

“This industry knows who’s getting the job done at retail,” said Joe Watson, Vice President of Retail, Foodservice, and Wholesale membership. “We’re asking everyone to nominate that retailer who inspires others to think creatively about their approach to produce marketing and demonstrates their own forward-thinking perspective.”

As the association outlined, this award recognizes retailers and wholesale grocers in five store-count categories. Winners will be recognized onstage at The Global Produce & Floral Show, held October 19–21 in Anaheim, California.

According to a press release, one winner will be named in each of these groups:

• 1–50 stores
• 51–150 stores
• 151–250 stores
• 251–399 stores
• 400+ stores

“IFPA is committed to member excellence,” Watson went on to say. “Not only does this award honor the retail produce marketers who are making a difference in produce consumption, it also motivates everyone else to up their game and drive our industry forward. We are grateful to award sponsor, Sage Fruit, for helping us recognize the pinnacle of produce marketing performance.”

For those interested in nominating a retailer who goes above and beyond to get the job done for products and brands, now’s the time to act! You can nominate someone here.

We look forward to hearing the results!

International Fresh Produce Association