ORLANDO, FL - Empowered women empower. I love this statement from the International Fresh Produce Association’s (IFPA) Women’s Fresh Perspectives Conference (WFPC) materials. Potential can thrive inside this idea, one that suggests empowerment can be contagious and a gift—both given and received. In an industry as dynamic, changing, and spirited as ours, empowerment can help us discover more about who we are, help us to learn from our peers and mentors, and find unique ways to add our own value in an ever-evolving space.

Hear from some of our friends about what the conference means to them and why it continues to benefit each attendee.

Sarah Burns, West Coast Merchandising Manager, Stemilt

“I’m looking forward to making new connections and seeing friends in the industry. These industry events always feel a bit like a reunion! The conference is valuable because it provides an opportunity for women to learn and grow their skillset and better equips them for growth in the produce industry.”

Diana McClean, Director of Marketing and Communication, Mission Produce™

“The Women’s Fresh Perspectives Conference harnesses what I consider to be the heart of education in the produce industry: creating opportunities to build strong and relevant skills combined with relationship-building across a diverse group of professionals from all walks of life. The curriculum is focused on specific skills and relevant topics to drive both professional growth and industry connections. I love the cross-section of job disciplines that come to this event, and to hear each of these perspectives enriches the experience. There is so much to look forward to! See you all in Orlando.”

Danelle Huber, Senior Marketing Manager, CMI Orchards

"My favorite part of WFPC is it’s a chance to connect with amazing women, share stories, and learn from each other. Plus, the energy is contagious—you leave feeling inspired and ready to take on the world!”

Sharron Barnier, Vice President of Finance, Mucci Farms

"I am very excited to attend the Women’s Conference this year. I have been very fortunate (thanks to Mucci Farms) to attend most, if not all, conferences since its inception a decade ago. I always come away with a new energy and so many insightful things that I want to incorporate into my day-to-day work ethic. I commend the organizers in offering that to me with their motivational speakers and, of course, the influence of all the brave women in produce that attend.”

Elyse Lipman, Chief Executive Officer, Lipman Family Farms

“I'm very much looking forward to participating on the Women In Leadership: Unplugged panel during IFPA's Women's Fresh Perspectives Conference. There have always been women positively impacting the industry, but there’s a notable shift now, with more women assuming leadership roles and contributing to innovation. I'm encouraged that our industry prioritizes these difficult conversations, bringing solutions to the table to allow all women to advance their careers across the produce supply chain."

Thank you, ladies, for your amazing words and wisdom. See you all soon!