MINNEAPOLIS, MN – Making moves to extends its wholesale arm even further throughout the nation, SuperValu Inc. has announced that it has entered into a long-term supply agreement with Marsh Supermarkets as its primary grocery supplier.

“Marsh Supermarkets is a terrific grocery chain that has served customers and communities across Indiana and Ohio for 85 years,” said Mark Gross, SuperValu President and CEO, in a recent press release. “Their shoppers have come to expect quality, value and a great fresh experience and we’re pleased Marsh has entrusted us for this business going forward. This is a wonderful opportunity for us to combine both our wholesale and logistics experience with our professional service offerings to deliver a comprehensive solution for them.”

In addition to providing the chains as a wholesale provider for fresh produce, SuperValu will now service Marsh Supermarkets and its subsidiary, O’Malia Food Markets, as the primary supplier for the following traditional categories: 

• Grocery
• Deli
• Bakery
• Seafood
• Dairy
• Frozen foods
• Meat 

“It’s great to see this growth in our wholesale business, and I’m also excited about what this means for the growth in our broad services offering,” Gross added.

SuperValu will also provide professional services and merchandising support to Marsh, including strategic pricing analysis, shelf management programs, and advanced merchandise planning.

SuperValu said that this new agreement will also bestow Marsh’s with benefits from the company’s new SV Insights business intelligence tool and mobile order entry system.

The transition of stores into the new agreement is expected to be completed around the end of September, 2016. Marsh Supermarkets is headquartered in Indianapolis, IN, and operates around 70 Marsh stores and O’Malia Food Markets throughout Indiana and Ohio.

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SuperValu Marsh Supermarkets