TEL AVIV, ISRAEL & KEASBEY, NJ - To revitalize something means to inject it with new life and vitality. That is exactly what a recent grocery alliance is setting out to do as Wakefern Food Corp. has tapped Israel-based, frictionless checkout technology expert Trigo to pilot an autonomous supermarket with the use of its AI-based solutions.

"With Trigo's frictionless technology, Wakefern Food Corp. is opening up access to cutting-edge innovation for our members," said Charlie McWeeney, Wakefern's Vice President of Technology, Innovation, and Strategy. "We are excited to pilot Trigo's solution and offer our consumers the ultimate in checkout convenience."

The partnership between Trigo and Wakefern marks the tech innovator's entry into the United States market, according to a press release, following numerous successful launches with key industry partners like the U.K.'s Tesco and Germany's REWE, Aldi NORD, and Netto, owned by The EDEKA Group.

Trigo utilizes its computer vision to create a seamless experience, turning existing grocers into fully autonomous digital stores. With the use of Trigo's GDPR compliant technology, retailers can successfully scale their business while maintaining their unique character and layout, the release explained.

"Trigo is proud to work with some of the largest grocery retailers around the world, so partnering with Wakefern Food Corp., was a natural step for the company," said Michael Gabay, Trigo's Co-Founder and Chief Executive Officer. "By helping Wakefern convert some store formats, or develop new ones that are exclusive to their brands, we can help them accelerate their growth within the market and pave the way for frictionless shopping in the future."

With Trigo's innovative solutions, shoppers can use an app to scan a QR code as they enter store locations, which allows them to pick up items and leave with no need to checkout, creating a simplified and more efficient shopping experience.

AndNowUKnow will keep a pulse on the newswire to see how this dynamic, tech-forward partnership will spark further innovation in the grocery space.

Wakefern Food Corp. Trigo