LEUVEN, BELGIUM - Tomra Sorting Solutions has announced that it is unveiling its Falcon Sorting Machine to the nation’s food market at this year’s United Fresh Expo.

“The Falcon facilitates the removal of most gross defects at an early stage by analyzing the biological characteristics and chlorophyll levels of each item passing along the processing line, allowing the sorters further along to work at a higher efficiency rate and boosting final product quality,”  Karel Strubbe, Sales Manager for Americas and Oceania, said in a press release. “The compact design of the Falcon means it can be easily integrated into existing production lines and processors will like the easy-to-use interface, open design for cleaning and maintenance, and low cost of ownership.”

According to the company, the Falcon fulfills its intention to provide a cost-effective pre-sorting solution specifically created for the fresh cut industry. It was designed to remove unwanted material, such as rodents, bugs, plastic, wood, soil clumps, and stones, that tends to be brought onto the production line from the field.

The Belgium-based company launched its latest sorting machine onto the European market in 2014, and has reportedly secured one of its leading lettuce producers as a customer. Now it sees the United Fresh 2015 Expo as the right setup to unveil the Falcon to the U.S.

“United Fresh provides a great opportunity for us to engage directly with our customers to help us find out their specific needs,” Strubbe commented in the release. “This ensures we can work towards developing the sorting machines we have now, into what our customers require for the future. We understand that sorting food isn’t a one-size-fits-all process and that is why exhibiting at events such as United Fresh is so important. We can speak directly to customers and find out how we can tailor our approach and service to suit them.”

Stubble also added that the company’s food sorting machines are not only the most efficient way to sort products, they are also a smart investment for businesses.

United Fresh is one of the industry’s major annual events. This year it is co-located with FMI Connect 2015 and the International Floriculture Expo, bringing together retail, fresh produce, and floral leaders seeking unique products and looking to enhance valuable business relationships.  

Tomra will be exhibiting at Booth 2332 from June 8 to 10, at the McCormick Place Convention Center in Chicago, where you can stop by to learn more about the Falcon and the company’s other sorting solution products.