Ocean Mist Organic Sales Manager Joe Angelo Discusses Program Ahead of OPS
CASTROVILLE, CA - Organics are everywhere, and that’s thanks, in part, to Ocean Mist Farms. Having grown organic artichokes since the year 2000, the company has broadened to become one of the most varied organic vegetable companies in California, offering upwards of 20 different items marketed under the Ocean Mist Organic label. With that in mind and the Organic Produce Summit (OPS) right around the corner, July 11th and 12th, I sat down with Ocean Mist Organic Sales Manager Joe Angelo to get the scoop on all thing organic at Ocean Mist Farms.
“The Ocean Mist Organic brand is born out of the same quality growing principles that date back to 1924 when the company first began growing farm fresh vegetables in Castroville, California. Since introducing the Ocean Mist Organic brand in the summer of 2015, we have grown our product line, increased our production by over 600 percent, and transitioned land so that nearly all of our product is in-house grown,” Joe tells me, explaining that Ocean Mist Farms will be the sponsor of this year’s morning field tours at OPS on Wednesday, July 11, in order to demonstrate that commitment to organics for attendees first-hand.
Along with sponsoring two OPS field tours, bringing attendees up close and personal with the expanding program at both Ocean Mist’s fields and facility, the company will also showcase its full line of organic fresh vegetables. Categories included in the line run the gamut from beets to Brussels and kale to cauliflower, covering the bases of any organic vegetable program at retail.
“Many of our key retail partners attend this show,” Joe explains when I ask him to expand on why Ocean Mist Farms is once again attending and sponsoring OPS. “We can showcase our organic program and product line in our own ‘backyard,’ offering facility tours and spending quality time with customers both before and after the show dates.”
But achieving a successful organic program after less than two decades of investment won’t slow Ocean Mist Farms down, Joe tells me. When I ask him what is on the horizon for organics, he concludes, “Ocean Mist Farms is dedicated to meet the continued increased demand in the organic fresh produce category.”
Come see all the action for yourself. Following the field tours, the Ocean Mist Organic team will be exhibiting at OPS booth #303.
