Sambrailo Lists Packaging Management Solutions



Sambrailo Lists Packaging Management Solutions



WATSONVILLE, CA - As Sambrailo nears its 100-year milestone, the industry partner is looking ahead to the new year with growth in its sights. The company has built a legacy in the industry for its innovative packaging solutions. Now, Sambrailo is expanding its services and product lines beyond berries.

Sambrailo’s Packaging Resource Management suite of services, which expands across all fruit and vegetable categories, will be offered alongside its leading sustainable product line, ReadyCycle®, a press release explained. The team at Sambrailo leading the change includes a mix of veterans and fresh perspectives, one of which is new addition Mike Keegan, who joined the team earlier this year.

Michael Keegan, Director of Business Development, Sales, and Marketing, SambrailoBrought on as the Director of Business Development, Sales, and Marketing, Keegan brings with him a background in value-added vegetable products and procurement. His passion to expand back into vegetable categories and new growing regions is fuel for the company’s momentum.

Mark Sambrailo, President and Chief Executive Officer, Sambrailo“We are excited to have Mike on our leadership team to pursue this next chapter in our legacy; his energy and leadership is a great addition,” said President and CEO Mark Sambrailo.

According to the press release, Sambrailo is adapting with the industry to provide and seize opportunities that utilize the company’s strength. The Packaging Resource Management services once again call to mind the company’s ability to adapt its strategy quickly to grow and push past boundaries in this industry, simply by doing what it does best.

Sambrailo’s Packaging Resource Management suite of services, which expands across all fruit and vegetable categories, will be offered alongside its leading sustainable product line, ReadyCycle®

Sambrailo’s Resource Management includes curated solutions for:

  • Packaging Operations including specialized grower issuance
  • Real-time Inventory Management
  • Customized Procurement and Forecasting
  • Product Development and Marketing services
  • Quality Assurance and Control through their supplier and inbound inspection program
  • Traceability and Food Safety Compliance programs and reporting

Joining Keegan to lead the Sambrailo team is the new Director of IT and Innovation, Erik Sambrailo. Erik Sambrailo has been on board since 2014 and brings an engineering background to the table. His drive to continue his family’s reputation in packaging innovation and continuous improvement processes have added a fresh perspective to the company’s culture.

Erik Sambrailo, Director of IT and Innovation, Sambrailo“I am really excited about the team we have in place and for us to continue helping our customers find innovative ways to do what they do best,” said Erik Sambrailo.

All services are 100 percent scalable and customizable for each and every client and can be selected individually to create the suite of services that best meet the customer’s operational needs and location.

The packaging company has long been committed to fostering industry partnerships, and the latest focus only furthers the legacy it has built over the past 100 years. Sambrailo’s focus on its Resource Management services positions the company to enhance industry relationships and continue driving successful customer packaging experiences.

With fresh faces and new minds leading the way, we at ANUK cannot wait to see what Sambrailo brings to the table. Find out more as we report on the latest.

Sambrailo Packaging



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