LEAMINGTON, ONTARIO, CANADA - Nature Fresh Farms clearly made it onto Santa’s nice list as it hosted its fifth annual Holiday Giveaway and Food Drive. With an aim to help their communities, Nature Fresh and South Essex Fabricating (SEF) came together to support families in not only Windsor/Essex, Ontario, Canada, but also in Fulton County, Ohio.

“This project first began as a company-led initiative and over the years has turned into a company-wide campaign driven by the generosity of our employees,” shared Vice President John Ketler. “Nature Fresh Farms and SEF support the program, but it is really our employees that are at the heart of its success and have brought it to this point of being able to help one hundred families this holiday season.”

Building on their five-year partnership, Nature Fresh Farms and SEF go together like milk and cookies. While the program initially began as a small company initiative, it soon grew into a company-wide fundraising campaign in 2016. Since then, it has helped hundreds of families over the years.

On December 23, 2021, as part of their Holiday Giveaway initiative, Nature Fresh Farms and SEF distributed food gift baskets and grocery gift cards to several families across Windsor/Essex and Fulton County. This year, additional families were sponsored by the employees at SEF and Nature Fresh Farms. Through the efforts of the company and employee donations, the initiative was able to assist 116 families. Their fundraising efforts helped to bring this year’s total to over $81,000, allowing the company to deliver $700 worth of food and gift cards to the 116 winning families.

The Holiday Giveaway initially began as a way for Nature Fresh Farms and SEF to assist families back in 2016. Since then, the program started to receive a lot of support from the company’s employees asking if they could donate. With more team members wanting to support a family during the holidays, the campaign has continued to grow, with many grateful families being recipients of this kindness.

In addition to the Giveaway, the cross-company Food Drive took place over a two-week period where SEF and Nature Fresh employee donations led to a total of 3,043 dry goods collected. The two companies brought the non-perishable food items to the local Salvation Army in Leamington, Canada, with Nature Fresh Farms Ohio donating to The Open Door in Delta, Ohio. Both initiatives were extremely successful in providing families with some much-needed cheer this season.

No is in sight for these giving companies! ANUK will keep an eye out for industry initiatives, innovations, and insights, so check back on the daily.

Nature Fresh Farms