LOS ANGELES, CA - Say hello to some new leaders! ProducePay™ has welcomed multiple experienced members to its team in newly created roles. Karl Varsanyi, Manolo Reyes, and Ravi Jolly will be leading efforts to scale ProducePay’s marketplace in new and existing markets globally.

Varsanyi joins ProducePay as President of Marketplace and will drive overall product strategy, growth, and operations of the marketplace. This will ensure the marketplace continues to deliver on its guarantee of trust and transparency to growers and buyers as it scales globally. He boasts extensive experience in marketplaces and e-commerce ecosystems, having previously worked at Shipt as Chief Product and Experience Officer. Previously, Varsanyi spearheaded the digital product transformation for Albertsons and Macy’s.

Also joining ProducePay is Manolo Reyes, who has assumed the role of Senior Vice President of Retail and Alternative Channels Global.

Reyes will be responsible for expanding the portfolio of buyers on ProducePay’s marketplace, a press release explained. Reyes brings nearly three decades of experience in produce sales with Fresh Del Monte Produce, NatureSweet, Walmart, and Costco. In these previous roles, Reyes demonstrated success in helping global brands and big-box retailers optimize sourcing and bring efficiency to their supply chains.

Jolly joins ProducePay as Vice President of Strategic Partnerships.

He will be responsible for expanding the company’s network of alliances to support expansion of global operations. Jolly started his career as an investment banker at JPMorgan Chase, Bank of America, and Lazard before immersing himself in the world of food tech. After creating his own food startup that produced quinoa-based snacks, Jolly joined an incubator program at The Kraft Heinz Company and most recently served as Vice President of New Products at Apeel.

Patrick McCullough, Chief Executive Officer, commented on the new appointments.

“I’m beyond excited to welcome Karl, Manolo, and Ravi to our team,” said McCullough. “All three are world-class leaders and will ensure that we are building cutting-edge marketplace technology to meet the growing need of our strategic partners and rapid adoption among global produce sellers and buyers.”

The new leadership will work closely with McCullough. Together, they will oversee ProducePay’s strategic plans this year to expand throughout the United States and Latin America while reaching new markets.

Congratulations to all of these newly appointed leaders! We cannot wait to see what they accomplish with ProducePay.

ProducePay™