Rob Spinelli Discusses New Addition to Organic Table Grape Lineup, Advantages, and More for OPS 2024
BAKERSFIELD, CA - For more than 20 years, Anthony Vineyards has been farming organically with a deep commitment to a surety of supply, excellence in quality, and customer service. As we near the Organic Produce Summit in Monterey, California, this week, Rob Spinelli, Sales, joins me to share a glimpse of the company’s program and some of the highlights we can look forward to at the Central Coast event.
“The demographic for California table grapes remains strong, and organics, in particular, are thriving in the marketplace,” Rob tells me.”One of the early season highlights will be our Candy Snaps®, which is new to the organic line for Anthony Vineyards. This variety offers optimum brix and a crisp eating experience.”
Candy Snaps, known for their high-flavor profile, bring notes of pineapple or melon, which are further distinguished by strawberry undertones. This sensory delight is a palate-pleaser that drives consumers to the table grape destination, especially in organic offerings.
These grapes will be packed in stand-up pouch bags or 1lbs. clamshells under the Anthony’s Organics label—a program dedicated to eye-catching visuals and reducing shrink for retail.
This season, in addition to a full line of table grapes, Anthony Vineyards will offer customers organic mangos grown in the Coachella Valley in Calfiornia.
“We have grown mangos out of the desert for years now, but this season, we will be marketing the Keitts ourselves,” Rob says. “We're one of a couple of companies that grow down there and the crop looks amazing.”
Check out OPS booth #608 for more details on Anthony Vineyard’s organic program and what it has in store for the exciting season ahead.