KINGSVILLE, ON - While some companies respond to consumer demand, other operations seek to drive it. That is the caliber of dream team that you find in Mastronardi Produce^®. With the Organic Produce Summit (OPS) upon us, the company is debuting its highly anticipated Organic Summer Series Berries for solutions-driven retailers seeking differentiation and sales prowess.

"Mastronardi is known for leading innovation in greenhouse growing and is proud to pioneer the organics category by crafting standout offerings like our Organic Flavor Bombs® and now the launch of the Organic Summer Series,” says Paul Mastronardi, Chief Executive Officer, Mastronardi Produce. “At SUNSET® we develop items that continue to redefine consumer flavor experiences while setting new benchmarks in taste and quality.”

The ingenuity behind this program will bring customers a series including the Summer Magic™ Blackberry, Summer Pop™ Blueberry, Summer Dream™ Raspberry, and Summer Delight™ Strawberry.

According to a press release, these berries promise to elevate the organic berry category with their outstanding taste and vibrant colors. They are grown with expertise under USDA organic growing standards and are Non-GMO Project Verified.

Through the mastery of Mastronardi's proprietary growing techniques, each berry meets the highest standards that consumers expect from the SUNSET® brand and that retailers look to each day.

One of the major hallmarks of Mastronardi’s berry program is the team’s organic strawberries grown in the company’s state-of-the-art Ohio greenhouse. With advanced technology in sustainable and climate-resilient growing, this program thrives. While a tornado’s devastation last year might stop some companies, this greenhouse has been rebuilt in record time, thanks to Havecon Projects. Phase 2 of the greenhouse expansion is currently under development, with increased acreage to meet the high demand.

Today WOW® Strawberries capture over 60 percent of the U.S. market share for greenhouse-grown strawberries, the press release continues.

But let’s not stop with berries. On top of the berry success, SUNSET® has established itself as the leading organic tomato brand in the USA, with nearly 20 percent growth in volume over the past year alone.

Greenhouse-grown On-the-Vine tomatoes account for the fastest-growing segment of the snacking tomato category, the company adds, and SUNSET® is the leader in national supply. Additionally, attendees at OPS will have the chance to learn about the popular BOMBS™ lineup of On-the-Vine Snacking Tomatoes, including Organic Flavor Bombs®.

Make sure to stop by booth #202 at the Organic Produce Summit to visit the Mastronardi Produce team and learn more about the innovative lineup.