Brynwood Partners Agrees to Acquire the Marie's Brand and Dean's Dip Business from Ventura Foods; Henk Hartong III Shares
GREENWICH, CT - News of a deal has hit the dip and dressing space as Brynwood Partners revealed that its newly-formed portfolio company West Madison Foods has entered into a definitive agreement to acquire the Marie’s salad dressing brand and the Dean’s Dip business from Ventura Foods. The transaction will include the factory where the products are manufactured in Thornton, Illinois. Terms have not been disclosed.
“Dean’s and Marie’s are extraordinary brands, and we are delighted to lead these brands into their next phase of growth and expansion,” said Henk Harton III, Chairman and Chief Executive Officer of Brynwood Partners. “We look forward to partnering with the team in Thornton to enhance manufacturing and bring more products and new innovations to market. We thank the Ventura Foods team for being a great partner in the transaction.”
Brynwood established West Madison Foods to acquire the Marie’s brand and Dean’s Dip assets from Ventura Foods, a release explained. The portfolio company will be headquartered in Chicago, Illinois, and the Thornton manufacturing facility and its 84 full-time employees will continue to support the business. Additionally, a small group of associates dedicated to the Marie’s and Dean’s brands may also transition to the company.
Marie’s specializes in the production and distribution of premium salad dressings, dips, and spreads. It has established itself as a trusted brand among consumers with its Blue Cheese, Caesar, Ranch, and Coleslaw salad dressings as top sellers.
Dean’s Dip is a trusted provider of gourmet dips and spreads. It has established itself as a leading dairy dip player, catering to the diverse snacking and entertaining needs of consumers nationwide. The brand is recognized for its French Onion, Ranch, and Guacamole dips.
“The acquisition of West Madison Foods represents another corporate carveout for Brynwood, an area where we have developed a specific investment expertise. We have completed three carveouts in the last seven months, starting with Birch Benders in December 2022, followed by Uno Foods in March 2023, and now the Dean’s Dip and Marie’s businesses,” added Harton III.
To read more about the transaction, click here.
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