Syngenta Vegetable Seeds Launches Latest Innovation, “ToBRFV Resistant” Seal; Ruud Kaagman Comments
BASEL, SWITZERLAND - With flavor at their fingertips and innovation on lock, Syngenta Vegetable Seeds is bringing another solution for growers to market. The seed provider recently announced that it is launching a “ToBRFV Resistant” seal to indicate Tomato Brown Rugose Fruit Virus (ToBRFV) resistant varieties.
“As we continue to add new varieties to our lineup, we’re making sure they still taste great,” remarked Ruud Kaagman, Syngenta Global Crop Unit Head, Tomato. “Consumers love the taste of our tomatoes and choose them when they go to the grocery store, so with the introductions of new resistant varieties, we want to make sure that growers can continue to deliver what consumers expect.”
A press release outlined that the seal symbolizes Syngenta’s focus to deliver varieties that protect yields with disease resistance to not only ToBRFV, but other key diseases as well. The seal also indicates the company’s attention to maintaining high fruit quality, indicated by flavor, shelf-life, consistency, and transportability.
“Growers can lose up to 70 percent of their produce due to the virus, and it’s spreading rapidly,” Kaagman continued. “We’re looking for solutions to ToBRFV without compromising resistance to other critical diseases.”
This year’s Global Tomato Congress will address the research going into solutions for ToBRFV and any other pest that impacts production. As Syngenta noted, this disease has spread rapidly and is present on every continent around the world, spreading yield loss and quality concerns as it goes.
At Syngenta, researchers are looking for varieties that tick off all the boxes: ToBRFV resistance without compromising resistance to other diseases, fruit quality, and flavor. The ToBRFV Resistant seal tells growers they’re getting a full tomato package. Less worry, more peace of mind!
For more information regarding the Global Tomato Congress and the research set to be presented, click here.
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