Food Lion Looks to Remodel 93 Stores in North Carolina
SALISBURY, NC – There’s a host of new possibilities on the horizon for Food Lion, with a new remodel looking to lead the company’s latest strategy. The retailer has announced that 93 stores in the Greensboro, North Carolina market will undergo significant changes throughout the year.
"We're proud to have been a part of the greater Greensboro community since 1968, and are excited to bring our newest format to this market," said Food Lion President Meg Ham. "We look forward to making significant investments in our stores, our customers, our associates, and our communities to offer a new grocery shopping experience. We want to ensure our customers can easily find fresh, quality products to nourish their families at affordable prices every day, delivered with caring, friendly service every time they shop."
This strategic move was undertaken in efforts to make shopping easier and more affordable for Food Lion customers. According to a press release, the company will make a $178 million investment into the remodels.
The remodels will boast a fresh and new layout designed to make stores easier to navigate, boosting the convenience factor of shoppers. Food Lion will also expand the variety of its products in each store to feature more local products, natural and organic selections, and healthier snacks. Greensboro is the fifth market to receive a remodel by the chain.
As part of its “Easy, Fresh and Affordable… You Can Count on Food Lion Every Day!” strategy, the company has already brought some enhancements to stores within the Greensboro region which included product expansions, new registers, price investments, and enhanced service. Food Lion stated that as part of the remodel, the chain will be making additional price investments throughout the year, in addition to investments in associates and their community through Food Lion Feeds.
The stores will be updated and completed on a rolling basis between March and August 2017. A full list of the locations to be updated is available for download here. The company also stated that it will continue remodeling and enhancing its more than 1,000 stores throughout the year, as well as investing in other markets over time.
So far, Food Lion has completed updates to 142 stores in Charlotte, NC, 162 in Raleigh, NC, and 76 stores in the greater Wilmington and Greenville, NC markets.
With retailers continuing to put an extended focus on fresh with their store layouts, AndNowUKnow will have all the latest as new formats unfold.