LOS ALAMITOS, CA - In honor of Women’s History Month, companies across the industry are shining a spotlight on the many achievements of women and their contributions to the sector. Joining in this celebration is Whole Foods Market, which will be honoring our industry’s very own Frieda’s as part of its Women Makers Raising the Bar campaign that highlights female makers, career changers, and industry leaders that inspire and motivate.

“We are thrilled to be included in this promotion for a second year in a row! In a male-driven industry, our female-first heritage is what lies at the very heart of our company and sets us apart,” said Megan Klemz, Account Manager at Frieda’s. “It is truly amazing to work with an organization like Whole Foods Market who has shared values and seeks to inspire their shoppers every day with new food experiences.”

This is the second year that Frieda’s will be center stage in the retailer’s produce department, honoring the female-founded, owned, and led company. According to a press release, Whole Foods locations nationwide will promote a large selection of Frieda’s produce items including its Snow™ and Honey™ dragon fruit, jackfruit, mandarinquats, kumquats, pink lemons, and more.

“We’re happy to spotlight Frieda’s Specialty Produce, a woman-owned and operated produce company,” said Erik Brown, Executive Leader of Procurement at Whole Foods Market. “Frieda’s is a supplier that is all heart, caring deeply about the companies they supply and the shoppers they inspire.”

Cheers to Frieda’s for continuing to inspire women everywhere with its important contributions and leadership!

Frieda's Whole Foods Market