IFPA Presents Two Opportunities to Honor Retail, Foodservice Innovators; Joe Watson Comments



IFPA Presents Two Opportunities to Honor Retail, Foodservice Innovators; Joe Watson Comments



WASHINGTON, DC - IFPA is excited to announce nominations are now open for two prestigious award programs that recognize outstanding contributions from the front lines of the produce industry: The Retail Managers Awards and the Produce Excellence in Foodservice Awards.

Joe Watson, Vice President of Retail, Foodservice, and Wholesale Membership, International Fresh Produce Association
Joe Watson, Vice President of Retail, Foodservice, and Wholesale, International Fresh Produce Association

“Recognizing the front lines of the produce industry, from retail to foodservice, is essential in celebrating the hard work, passion, and innovation that keeps fresh produce a vital part of our everyday lives,” said Joe Watson, IFPA Vice President of Retail, Foodservice, and Wholesale Membership. “These individuals are not only champions for fresh produce but also essential contributors to the health and well-being of their communities. Our awards shine a light on their efforts and inspire the industry to continue raising the bar.”

Retail Produce Manager Awards Program Sponsored by Robinson Fresh

Each year, IFPA honors 20 retail produce managers for their dedication to boosting fresh produce sales, innovative merchandising, community service, and customer satisfaction, a press release stated. Winners will be recognized at the 2025 Global Produce and Floral Show Retail Awards Reception in Anaheim, CA in October, with five managers taking home the coveted Grand Prize Winner award.

IFPA is excited to announce nominations are now open for two prestigious award programs
IFPA is excited to announce nominations are now open for two prestigious award programs

Produce Excellence in Foodservice Awards Sponsored by FreshEdge

IFPA pays special tribute to chefs and foodservice operators for their produce innovation, creativity, and all-around excellence in their use and promotion of fresh fruit and vegetables in the culinary arts. Award winners are recognized at the IFPA Foodservice Conference, hosted in Monterey, CA, July 31 - August 1, 2025.

Foodservice nominations are available in nine categories:

  • Business & Industry
  • Casual & Family Dining Restaurants
  • Colleges & Universities
  • Fine Dining Restaurants
  • Hospitals & Healthcare
  • Hotels & Resorts
  • K-12 School Foodservice
  • Quick Service Restaurants
  • Supermarkets & Retail Operators
IFPA pays special tribute to chefs and foodservice operators for their produce innovation, creativity, and all-around excellence

Nominations for both programs close March 7, 2025. For more information, contact Amy Marshall, IFPA Retail & Foodservice Manager.



Companies in this Story


International Fresh Produce Association

The International Fresh Produce Association is the largest and most diverse international association serving the entire…