National Mango Board Names Albertsons 2021 Mango Retailer of the Year; Vince Maggio and Manuel Michel Comment

Monday, Oct. 18th, 2021

by Peggy Packer

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ORLANDO, FL - We here at AndNowUKnow are always excited when retailers go out of their way to spotlight fresh, and Albertsons has consistently uplifted the mango category with innovative promotions and strategies. As a result, the National Mango Board (NMB) recently recognized the company with the 2021 Mango Retailer of Year award. National Director of Produce and Floral Vince Maggio recently accepted the award in Boise, Idaho, on the retailer’s behalf.

Vince Maggio, National Director of Produce and Floral, Albertsons “Thank you for our award and for all that you do for Albertsons Companies. The National Mango Board is a phenomenal partner for Albertsons, and we never would have gotten where we are today without your dedication and continued support,” stated Maggio.

The NMB’s Mango Retailer of the Year award spotlights retailers that put ambitious strategies in place to support the mango industry and its promotions. Albertsons was selected from a list of more than 100 retailers across the United States for its unique and timely mango promotions and displays, incorporating both fresh-cut and whole mangos.

Pictured from left to right are Tammy Wiard (NMB); Albertson’s Vince Maggio, Jerry Callahan, Rich Mendonsa, and Kent Frazee; and Tim Beerup (NMB) receiving the 2021 Mango Retailer of Year award in Boise, Idaho

Albertsons Companies and its regional divisions are a consistent leader in mango volume sold per store per week, both regionally and nationally, according to a press release. The retailer is committed to promoting multiple mango varieties and presenting shoppers with quality, ready-to-eat mangoes.

Other Albertsons execs such as Jerry Callahan, General Vice President of Produce and Floral; Rich Mendonsa, Vice President of Produce and Floral Replenishment and Planning; and Kent Frazee, Produce Sales Manager, Intermountain Division, were also present during the awards.

Manuel Michel, Executive Director, National Mango Board “We are proud to call Albertsons Companies a partner and our 2021 Mango Retailer of the Year,” said NMB Executive Director Manuel Michel. “They have regularly utilized and reinforced mango messaging through both print and digital, touching millions of potential mango consumers in their markets.”