Oneonta Launching its 2014 Bartlett Pear Season
WENATCHEE, WA – Oneonta Starr Ranch Growers has launched its 2014 pear season, and it is excited about this year's crop. Oneonta Marketing Director Scott Marboe talked about his company's Bartlett pears in particular, which he described as a big, clean crop with mostly 90s and larger in terms of size.
“We are very excited to officially kick off the new season with 'Diamond Starr Growers' Bartlett pears,” Marboe said. “This is a clean and well-sized crop, one we know is going to bring great results to the category.”
He added that “There's not much in the way of small fruit, but a very strong market for cannery will keep a stable price floor.”
Bartletts are not the only variety Oneonta has in store for retailers this season either.
“Red Anjous and Starkrimson are really looking good this season,” Marboe said. “There is excellent color at this time of year, and we should start on the Starkrimsons about Aug. 11, then sail right along with the other varieties in a timely manner.”
According to a press release, Oneonta also grows, ships, and markets Bosc, Forelle, Comice, Seckel, Asian and Red Sensation pears under its Diamond Starr Growers label.
Bartletts, Starkrimsons and Red Sensations will be available to retailers through December, with Seckels, Comice and Asians shipping during winter, and Red and Green Anjous shipping from late summer or early fall into the following summer.
Oneonta is committed to assisting its retail partners in any way it can, providing high-graphic POS for its “snaQ” programs for its pears and apples. This program targets younger children with illustrations sharing information on varieties, health tips and eating suggestions in a kid-friendly way.
According to a press release, Oneonta prides itself both on the quality of its fruit as well as a commitment to food safety standards. It has implemented GAP standards into its growing, harvesting, warehousing, packing, storage and shipping operations, all part of an effort to keep customer safety a top priority.
Check out Oneonta's feature video on its pear harvest below:
Diamond Starr Growers Pears from Oneonta Starr Ranch Growers on Vimeo.
Congratulations on a great looking crop Oneonta!
