DALLAS, TX - Kroger announced Rudy DiPietro will succeed Keith Shoemaker as president of Kroger’s Dallas Division, effective March 29, 2025 following Shoemaker’s retirement after nearly 48 years of dedicated service.

DiPietro brings a wealth of experience and expertise in the retail industry. Over the course of his 21-year career with Ahold Delhaize USA, he held a variety of leadership roles across many of the organization’s family of brands. Most recently, he served as vice president of Omnichannel Planning and Execution, where he spearheaded omnichannel planning and execution strategies across five brands.

He previously served the Stop & Shop brand as the vice president of Omnichannel Merchandising Planning and Execution and senior vice president of Sales and Operations, driving operational focus and customer loyalty throughout the market. Prior to his roles with Stop & Shop, he held leadership roles with the Food Lion and Hannaford brands, including vice president of Merchandising for Food Lion and 2020 strategy vice president and vice president of retail operations for Hannaford’s Western Division.

“We welcome Rudy to our Kroger family. He brings a wealth of experience in the grocery industry, with a proven track record of driving operational excellence, fostering innovation, and delivering exceptional customer experiences. His leadership will play a critical role in elevating our business and our growth strategy in Dallas,” said Valerie Jabbar, senior vice president of retail divisions at Kroger, in a recent press release.

Shoemaker joined the Kroger Family of Companies in 1977 and served in a number of leadership positions including store manager, district manager and regional director of Operations. In 2012, he was promoted to vice president of Operations for the Fry’s Division in Arizona before transitioning to vice president of Merchandising in 2015. In 2017, he joined the Dallas Division as vice president of Merchandising and was named vice president of Operations for the Division in 2018. He was promoted to division president in 2021. Shoemaker has supported various community organizations over the course of his career including the Special Olympics, Salvation Army and Race for the Cure. In 2024, Keith chaired the Leukemia & Lymphoma Society’s Light the Night Walk in Collin County.

“Keith has left his footprint in Dallas, leading the company in consistently delivering a good experience for our customers and mentoring and training so many up-and-coming leaders throughout our company,” said Jabbar. “We all thank Keith for his many years of service, dedication, loyalty, and his passion for people and results, and wish him all the best on his next chapter.”