NEWPORT BEACH, CA - There is nothing like a little talk about aggressive expansion strategies and burgeoning growth to get your blood up. GreenFruit Avocados is one of those companies energizing the avocado category this summer with the welcomed additions of produce industry veterans Lisa Cabuto and Dave Culpeper to its sales team as Senior Sales Representative and Senior Account Manager, respectively.

"As we continue to grow as a global company, we know that the people who represent GreenFruit Avocados will be instrumental in our success," Brian Gomez, President and Founder, said. "We are extremely pleased to have Lisa and Dave as part of the GreenFruit sales team."

Cabuto and Culpeper bring a wealth of knowledge to their new roles. The new additions will leverage their industry expertise and connections to help the company continue its exponential growth, according to a press release.

"Lisa’s customer focus, work ethic, and charismatic personality will make her a tremendous addition to our team," said Kraig Loomis, the company’s Sales Manager. "The strong business relationships she has built with Mexican grower-shippers over the course of 25 years in the produce business will also provide the company with fresh insight on how to collaborate most effectively with all of our U.S. and international partners."

Combine the team growth with the recent move to a larger facility in Newport Beach, Calfornia, and you can begin to see the exciting elements that make up GreenFruit’s aggressive expansion strategy, enabling the company to maintain the high-quality service for which it is known.

"We are well positioned as a vertically integrated avocado grower and packing house," Dan Acevedo, Director of Business Development, said. "But to have someone as uniquely qualified as Dave Culpeper bring his talents to our organization and assist with our continued growth is very humbling."

Cabuto began her career by advancing through multiple positions at the Los Angeles Wholesale Produce Market. Most recently she was a Buyer for Northgate Gonzalez Markets. Culpeper brings roots in agriculture that go back to his time in Escondido, California, where his father managed several citrus and avocado ranches. After serving in the United States Air Force, he was the first employee at West Pak Avocado and spent more than 30 years with the company.

A huge congrats to the growing team at GreenFruit and the promising avocado road ahead!

GreenFruit Avocados