LEAMINGTON, ONTARIO, CANADA - Highline Mushrooms likes to spread even more love for our favorite fungi! This year, we are launching an exciting retail campaign with creative ways to boost mushroom sales in the produce aisle.

Here’s What’s in Store.

This year provides a fantastic opportunity to increase consumption, as some consumers will still be grilling, but many are returning to a fall routine with meal prep. Highline Mushrooms will be working with influencers and nutritionists to continue to promote the health benefits and versatility of mushrooms. They are perfect in every meal and can be a complement or replacement for protein.

We will be offering a wide array of creative strategies for drawing attention to the mushroom category in-store. From T-shirts to window clings to shelf strips and more, we encourage retailers to take advantage and join in the celebrations. Digital materials will be available as well, including mushroom blog content, recipes, and more.

Mushrooms are approachable and are now considered a superfood.

Thank you for watching What’s in Store.