WASHINGTON, DC - An important update about The Washington Conference 2024 recently came from the International Fresh Produce Association (IFPA). Registration is open for the event, which is now taking place June 10–12 in Washington, DC.

“There is strength in numbers, and we need even more voices and perspectives joining us on Capitol Hill in June before the elections this fall,” said Rebeckah Adcock, IFPA’s Vice President of U.S. Government Relations. “The Washington Conference offers a great opportunity for attendees to advocate for their business and ensure the long-term health of the industry.”

The annual event unites all segments of the fresh produce and floral industry to address the most urgent policy issues with the U.S. Congress and Administration. According to a press release, it provides an opportunity for attendees to lend their voice to fresh industry priorities and have a say on policies directly affecting their business.

Attendees will advocate for these public policy issues:

• Nutrition and Demand Creation - The importance of increased and inclusive access to and sustainable demand for healthy fresh produce
• Labor and Workforce - A strong workforce that meets our industry's needs across the supply chain, focused on finding and retaining the talent we need to grow
• Farm Bill and Agriculture Policy - Understand how the largest investment in food and agriculture affects farm livelihoods, shapes how and what food is grown

Attendees will engage with hundreds throughout the produce supply chain, including industry leaders, policy experts, legislative staff, and more. Registration for the Washington Conference is available here.

Stay tuned for updates on industry events and more.