Jan Garrett Joins Category Partners as Director of Strategic Business Development & Marketing
AURORA, CO - Jan Garrett, a seasoned produce professional with over 20 years in the business, has joined Category Partners LLC, a retail category management service provider, as Director of Strategic Business Development & Marketing.
Over the course of her career, Jan has worked for companies such as Frieda’s, California Avocado Commission, Washington Apple Commission, and California Strawberry Commission. Her diverse career has allowed her to cultivate her broad skill set, which ranges from expertise in trade and consumer research, category management, new product introductions, results orientated promotions, sales planning solutions, innovative marketing programs, and business development, according to a press release.
“When we asked our grower, shipper, and retail clients to recommend industry professionals that could help us grow the business, and take a strategic approach to future efforts, many of them came back to us and said, reach out to Jan Garrett, and I’m glad we did,” said Mac Johnson, President and CEO of Category Partners. “Jan will be a valuable asset to our team and help us take our business vision to the next level.”
Jan was eager to share her excitement for this new position, saying that she was ready for a new challenge after a rewarding career working with non-profit produce industry organizations. “The industry, the market, and consumer preferences are changing so rapidly, adopting category planning for profitable growth is becoming increasingly more important,” she said. “I believe that my industry background and experience and Category Partners’ unique business vision will complement each other very well.”
Jan will work from a remote office in Ventura, CA.