SAN FRANCISCO, CA - Maintaining a strong immune system and living a healthy lifestyle remains top of mind for most consumers. Potatoes are a powerful source of the immunity-boosting nutrients and have great storage—a great combo during these times. Side Delights® wants its retail partners to keep this critical category in mind to help continue boosting healthy immune systems.

“As shoppers go back to work in office buildings, bringing a microwavable potato, such as a Side Delights® Bakeables™ to work delivers a fast, hot lunch without additional exposure to potentially crowded lunchrooms,” noted Kathleen Triou, President and CEO of Fresh Solutions Network. “In addition to wearing masks, we all need to do our part to protect ourselves and others. Enjoying Side Delights potatoes protects the body from within, is shelf-stable and convenient, and tastes delicious.”

According to the press release, a March 10 Seattle Times article, Can you Boost your Immunity with Food?, suggests consumers choose immune-supporting nutrients such as Vitamin C and a plant-based diet. Potatoes are a good source of vitamin C, 30 percent of the recommended daily value. With shelter-in-place orders changing our daily activities, consumers will continue to seek out produce that is healthy, convenient, and has great storage capabilities.

Additionally, potatoes contain 7 percent of the daily value of fiber to aid in gut health. According to Potatoes USA, by storing them in a cool, dark place, between 45–50 degrees Fahrenheit, they can last several weeks. Some products such as Side Delights potatoes are packed in special light-blocking packaging technology or an opaque bag, extending shelf life even further.

Consumers are shopping and cooking at home more, so having this essential category will ultimately boost retail sales. Stay in the know with AndNowUKnow.

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