FoodMix Marketing Communications Shares Trend Predictions for 2023; Dan O'Connell Shares
CHICAGO, IL - The food industry is subject to the ebb and flow of consumer demand. FoodMix Marketing Communications has made some predictions as we inch closer toward 2023, highlighting how the food industry and its many channels are changing, innovating, improving, and, even in some instances, going back to the basics.
“As a food-and-beverage–centric agency, we have our finger on the pulse of upcoming trends, and 2023 promises to be one of the most fascinating years yet for the entire industry,” said Dan O’Connell, Chief Executive Officer and Founder. “From drinking less and craving the back-to-basics comforts, to eating earlier and shopping purposefully, consumers will be determined to make this upcoming year one they will have fond memories of.”
Highlights of this year’s predictions show that consumers are being driven as much by their heart, soul, and values as they are by their taste buds, a press release explained.
FoodMix Marketing Communications’ 2023 predicted food trends include:
- Sustainability Becomes More Specific: Look for consumers to be more engaged in the how and why
- The Point is to Become More Purposeful: A company’s vision, mission, and values are now more meaningful than ever to audiences
- This Isn’t Your Grandfather’s Early Bird Special: Early bird specials and loyalty programs are primed to heat up this year
- Happy Days Are Not Quite Here Again – But That’s Reason to Eat Out: FoodMix expects consumers to return to restaurant dining rooms in 2023
- Mushrooms Come Out of the Dark: Mushrooms will certainly solidify their place in the culinary space in 2023
- Social Media Will Further Drive Food Trends: In an ironic twist, foot traffic is coming back at brick-and-mortar
- Mocktails Will Get More Creative (and Healthier) with the Addition of Fresh Produce: Creativity will reign supreme and fresh produce will play a bigger role
- Metaverse, Not So Fast: 2023 will prove that generating actual revenue from investments still matters
And there you have it! Consider applying these insights to your own operations as we dip our toes into 2023. And, for more industry updates, stick with us here at ANUK.
