Organic Produce Summit Announces Susan Canales as New President
SALINAS, CA – After she paved the way for the first two years as Director of Operations, Susan Canales is revving up for 2018 in a big way by taking on the role of President at The Organic Produce Summit (OPS). News of her advancement at OPS comes seven months ahead of the 3rd annual informative and educational event, which is slated for July 11-12 in Monterey, California.
“Susan has been instrumental in the success of OPS for the last two years. Her commitment to making the event impactful and exciting to all attendees is unmatched. She understands the various facets of the organic fresh produce industry and her leadership will be vital as OPS continues to grow in the coming years,” said Matt Seeley, Founder of OPS, in a recent press release.
The organization, which is focused on the reportedly $15 billion organic fresh produce industry, concurrently welcomes Canales’s institutional knowledge that she brings to her new role. After her promotion at OPS from her previous role, Canales will now be responsible for overseeing all exhibitor and sponsor activities, as well as supporting various educational components associated with OPS, some of which included a series of field tours with a few of the world’s prominent organic fresh produce growers, shippers, and processors.
“I’m honored to be associated with an event the fresh produce industry has wholeheartedly embraced since its inception two years ago. Following the past two sold-out events, we are thrilled to be moving to the Monterey Conference Center, providing new and exciting opportunities for all attendees,” Canales said. “OPS 2018 will feature a trade show floor with 130 organic grower/shipper and processor exhibitors, and educational sessions covering a wide range of topics relevant to all segments of the organic fresh produce industry.”
The event, which is catered to those seeking industry knowledge through thought-provoking and engaging presentations and a trade show floor, is set to take flight at the renovated Monterey Conference Center, where it is surrounded by a culture supporting organic fresh produce growing and production. What makes Canales’s insight so valuable is how she sees the event’s progress, both over the past two years and projected. In fact, Canales reports that over 100 retailers are already on board for next year’s event.
“We are very pleased that the retail and buying community continues to see the value of OPS and the opportunity to network with organic fresh produce companies in the cradle of organic production,” Canales said. “We anticipate nearly 300 buyers in attendance this coming year. We’ve got some exciting activities planned for OPS 2018 and look forward to making the event as energetic and engaging as ever.”
Wanting more information on how your company or organization can join in on the fun in Monterey next July? Visit www.organicproducesummit.com for more details on how you can be part of the event.
From all of us at AndNowUKnow, congratulations to Susan Canales and the OPS team! We wish you every success at this year’s event and forever after!
As far as how this event will continue to shape the continuous efforts made towards bettering our industry, AndNowUKnow will keep you up-to-date with the latest!
