Red Sun Farms Talks Organic Series Leading Up to Southern Innovations
KINGSVILLE, ONTARIO - Shining a light on organics this coming September as the company ramps up its product portfolio, is greenhouse powerhouse Red Sun Farms. With SEPC's Southern Innovations Organics and Foodservice Expo in Nashville, Tennessee, just around the corner, Red Sun is looking forward to sharing its ever-expanding organic series which includes a variety of tomatoes, cucumbers, and peppers.
Marketing Specialist Costin Beliciu joins me as we wrap up August to share the latest and greatest for Red Sun Farms.
"At this year’s show we will be showcasing our organic mini cukes, mini peppers, and our always popular grape tomatoes," Costin tells me as he reflects on the program. "The demand for organics has been increasing year after year, not only in sheer volume but in different varieties as well. Our customers are feeling the demand from their consumers, so we need to provide them with the same quality and innovation that they already rely on from our conventional product lines."
In terms of packaging, POS, merchandising support, and materials, what innovation best represents the Red Sun Farms commitment to organics?
"For our organic line, it is our goal to provide packaging that reflects, and complements, the ideologies associated with organic food. Our organic grapes, for example, are packaged in a completely biodegradable fiber bowl, to which we have received tremendous feedback about," Costin tells me.
For this year's show, Red Sun Farm's key message will concentrate on the company as a major player in the organic industry, with the team growing some of the best tasting, highest quality products in North America. This is a result of Red Sun Farms controlling every aspect of the production process from seed to plate.