TORONTO, CANADA - Flashfood is taking the necessary steps to achieve financial maturity. The company recently announced that Chris Taylor has been named as its new Chief Financial Officer. Joining from ShopThing, where he was the Vice President of Finance and Operations, Taylor brings experience in revenue-building and consumer-centric and logistics-focused industries.

“Over the past decade, I’ve helped food and e-commerce companies navigate challenging markets and optimize their platforms,” said Taylor. “It’s an exciting time to join Flashfood, which is addressing two crucial needs for consumers: sustainability and affordability. I’m eager to contribute to Flashfood’s growth and help reshape the way people buy groceries.”

Prior to ShopThing, Taylor served as Head of Operations at GoBolt, a press release stated. He also led logistics, successfully scaled operations, and secured significant investments for meal kit service GoodFood.

Taylor also served on the pre-launch team at Aryeh Capital Management, a global credit and equity hedge fund. He holds an MBA from INSEAD and a Bachelor of Arts in Economics from Queen's University.

“As our new CFO, Chris completes our leadership team refresh,” said Nicholas Bertram, Chief Executive Officer. “He’s the right hire for us, bringing a unique mix of deep financial experience and leadership in food operations and technology. Most importantly, he has already led companies in the growth stage Flashfood is now entering. Chris has a passion to build teams and brings a stakeholder success mindset, which I see crucial in achieving our mission to transform the food system.”

Congratulations to Chris Taylor on the new role!