Raley’s Names Yvette Waters Nutrition Strategist & Brand Influencer
SACRAMENTO, CA - As part of its latest brand efforts, centered around the mission of changing the way customers eat, one plate at a time, Raley’s created the Nutrition Strategist & Brand Influencer position and named Yvette Waters to the role.
“This new role at Raley’s is a great opportunity to share my expertise and influence real change for Raley’s customers’ on their personal wellness journey,” said Waters.
Waters is a registered dietitian, who has a passion for helping people find their individual version of heathy by personalizing nutrition to guide customers to make informed decisions about their lifestyle, according to a press release. She first joined the Raley’s team to lead the nutrition strategy, develop the category standards, and curate the product assortment for Market 5-ONE-5.
Prior to Raley’s, Waters worked as a Registered Dietitian for the University of Nevada, a Dietitian for the Nevada Diabetes Association, and interned as a Nutrition Expert for a medical hospital. She has her Bachelor’s degree in nutrition dietetics from the University of Nevada, Reno, and soon she will also have her Master of Science in nutrition and human performance from Logan University.
“As Raley’s strives to make healthy options accessible to all, Yvette is a proven dietitan who will help guide our organization,” said Keith Knopf, President. “Her knowledge and expertise will enhance our nutrition strategy. She will play an intregal role in improving the education and nutritional value of our relaunch of Raley’s private label products, including our clean deck line, Raley’s Purely Made.”
In her new role, Waters will drive nutrition strategy for all brands, work alongside the merchant team to bring high-quality products into stores, support team member education on products and nutritional content, develop customer education pieces, attend community events, and make PR appearances.
Congratulations to Yvette Waters on your new role!