Scott Gonzales is Grocery Outlet's New Southern California Produce and Floral Merchandiser



Scott Gonzales is Grocery Outlet's New Southern California Produce and Floral Merchandiser



BERKELEY, CA - As Grocery Outlet continues with its goal to find the best candidates for key produce positions nationwide, the Emeryville, California-based retailer has introduced a new face to the produce and floral team.

Grocery Outlet welcomed Scott Gonzales in September, as the new Southern California Produce and Floral Merchandiser.

Scott Gonzales, Southern California Produce and Floral Merchandiser, Grocery Outlet

Scot Olson, Director of Produce and Floral, tells me, “We are excited to have Scott Gonzales join the Grocery Outlet Produce Team as he brings a wealth of experience to help us continue to grow. Scott has nearly 40 years of produce experience that began in Southern CA where he will soon return to help lead the charge as we open our First two L.A. area stores this December.”

Scott brings 40 years of produce industry experience to his new role, beginning his career as a Produce Manager at Ralphs in 1975. He then went on to join Beverly Hills, California-based Irvine Ranch Farmers Market as a produce merchandising supervisor where he grew weekly produce department sales to $150K. Scott eventually became the interim Director of Produce. Scott made his way to Northern California in 1988, where he worked with Bel Air Markets before time away from corporate life to raise his family. Scott joined General Produce in 2010 where he became versed in wholesale, and worked hand-in-hand with GOI stores.

Scott will be reporting to Scot Olson.

Scot Olson, Director of Produce and Floral, Grocery Outlet“Scott has a natural ability to teach and train while working a produce department which will prove to be a great asset for us in Southern California,” Olson ads.

Grocery Outlet’s world-class executive team is known for cultivating a culture of collaborative relationships with more than 2,500 supplier partners. In order to maintain Grocery Outlets' high standards, the company focuses on its values of ingenuity, transparency, creativity, dedication and collaboration along with a keen eye for value and exceptional negotiating skills.

Grocery Outlet

The privately held company generates annual revenues exceeding $1.5 billion and employs approximately 1,000 people across the U.S. The Grocery Outlet Bargain Market brand currently includes over 220 independently operated stores in California, Nevada, Oregon, Idaho, Washington and Pennsylvania.

Grocery Outlet