Trader Joe's Launches "Inside Trader Joe's" Podcast
MONROVIA, CA - There’s nothing like turning a cleaning night or chore day into an engaging discussion with your closest friends—aka the top podcasts you’ve been listening to that week. Currently at the top of my must-listen-to list is Trader Joe’s recently-launched, first-ever podcast Inside Trader Joe’s.
“Providing information to our customers has always been an important part of what we do,” said Trader Joe’s Spokesperson Kenya Friend-Daniel. “Inside Trader Joe’s has allowed us the air—literally—to delve a little deeper into our story and to answer the questions our customers have asked of us, in our own fun and interesting way. It’s a good start to a conversation we hope to continue.”
In this five-part series, Trader Joe’s is tackling everything from never before heard stories, with topics like what saved the retailer from going out of business, how a customer helped change the way it sells its bananas, parking lots, whether or not the retailer plans to sell products online, and what it takes to get a Trader Joe’s in your neighborhood.
Not to mention, according to a company press release, Trader Joe’s Crew Members, including the grocer’s CEO, President and COO, President of Stores, Executive Vice President of Marketing & Merchandizing, and Store Captains will be featured discussing the way the retailer does business, what sets it apart from other grocers, where and how it discovers its products, and what customers can expect in the future.
To listen to the podcast, visit Trader Joe's website, Apple Podcasts, or wherever you get your podcasts!
Will more retailers jump onto the podcast bandwagon and bring us podcasties (people who listen to podcasts, it's a thing now) the inside scoop on grocery? AndNowUKnow will continue to report.