LOS ANGELES, CA - There will be plenty of innovations on display at the International Fresh Produce Association’s Global Produce & Floral Show, and one of them can be found at booth B2756. There, Wonderful® Pistachios will introduce its No Shells Unsalted variety to attendees before its official release in February 2025.

“These pistachios hold the salt, not the flavor,” said Diana Salsa, Vice President of Marketing. “Versatile and nutritious, roasted Unsalted No Shells are an excellent choice for health-conscious eaters. They make a satisfying midday snack or add a protein boost to salads, pasta dishes, and charcuterie boards.”

Launching online and at retailers nationwide in 6 oz, 12 oz, and 24 oz bags, Wonderful Pistachios No Shells Unsalted will be supported by in-store merchandising, including a 72-count low-sodium display alongside No Shells Lightly Salted. This new variety is ideal for health-conscious consumers, home chefs, and anyone looking to integrate a delicious, sodium-free snack or ingredient into their daily lives.

According to recent research conducted by The Wonderful Company, while snacking between meals remains the primary eating occasion for pistachios, more consumers are using them as an ingredient. According to a press release, the research indicated that 37 percent of pistachio consumers now use them as an ingredient—a seven-point year-over-year increase.

Wonderful Pistachios Unsalted is already available as an In-Shell variety, which is the No. 3 bestselling item for the Wonderful Pistachios In-Shell product line. The launch of No Shells Unsalted rounds out the low-sodium offerings from Wonderful Pistachios.

Wonderful Pistachios’ existing low-sodium items already boast the highest trial rates among the brand’s offerings. The low-sodium consumer is exclusive, with one in five In-Shell Unsalted buyers only purchasing Unsalted and no other variety. The No Shells variety is poised to build on this success, meeting the demand for flavorful, convenient, and health-conscious snacks.

Unsalted joins a strong lineup of Wonderful Pistachios No Shells varieties and flavors, which includes Roasted & Salted, Lightly Salted, Jalapeño Lime, Chili Roasted, Sea Salt & Vinegar, Sea Salt & Pepper, Honey Roasted, and Smoky Barbecue.

For more insights ahead of the show, stick with us at ANUK.